Crowdfund your business
12/19/2022

Crowdfund Your Business with UFUND

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Crowdfund your business with UFUND, as UFUND founders believe that DeFi and the blockchain technology revolution will create a more equitable economy for the benefit of all people rather than top-layer minorities and corporations. 

Defi or crowdfunding is becoming so popular among small businesses that most ventures are opting for it for fundraising. 

Blockchain technology will transition the players in economies to be the people rather than government bodies, central banks, financial institutions, etc. It will also decrease corruption and ultimately promote world peace. UFUND's core mission is to help create a fair economy and business opportunities for the masses. 

It aims to create a platform to trade many digital assets, any physical or non-physical assets, in a decentralized marketplace for users to showcase their digital currency, products, and assets to the world under one umbrella.

Know more about UFUND

Crowdfund Your Business — Some Tips for Success 

Identify Your Audience

In crowdfunding, the greater the number of people you can reach with your campaign, the more likely you will achieve your crowdfunding goal. Though this is only sometimes the case, investors may be more likely to contribute to campaigns with which they are familiar. Therefore, before you launch your pitch, consider your company's target audience so you can tell your investors precisely who you intend to target with their funds.

Develop and Share Your Story

Speaking of your "story," investors will likely take an interest in the background behind your startup idea. Storytelling puts you in command as you lead investors on a journey through your reasoning for developing your vision, your plans for solving challenges, and your expectations for growth.

Set Your Funding Goals

Do you know how much money you need? You might be asking yourself how much it costs to start a business. Having enough money to keep operations running smoothly while you grow your business and work toward profitability is vital. 

Promote Your Campaign

After you set goals and choose a platform to host your campaign, you must receive approval from the platform to begin fundraising. Your pitch and plans take time to review, but the extra eyes on your project may catch errors you missed. The pitch you submit should entice readers and answer the basics about your "why." 

Communicate with Your Supporters

Communicating with your supporters is essential when raising funds, as it builds trust and confidence among them. 

Not just about the good things that are happening. If something bad and ugly occurs, let the audience know. This communication should commence before the launch and continue during and after the campaign. The audience will appreciate it, and vulnerability like that strengthens trust over time. 

Always have an objective you want to achieve with each video or email and when/where it is posted. Like most situations in business, timing will play a significant role in the success of something. Allowing an audience to see the creator and the product working builds credibility, which builds trust.

Share Relevant and Engaging Marketing Materials

Sharing relevant and engaging marketing information and materials is always a good idea to keep your audience hooked before your crowdfunding campaign.

Suppose a potential investor understands that there is a demand in the market and others are buzzing about your brand. In that case, there is a greater chance that they will see you as a legitimate business growing over time, keeping them invested. 

Prepare for the Campaign 

With the increasing popularity of crowdfunding in raising business finance, it is critical to consider how to differentiate your campaign from the competition. Here are some pointers to help you run a successful crowdfunding campaign.

Consider Your Overall Investment Goal.

When deciding on an investment goal, make it as low as possible. Calculate how much money you'll need to cover your campaign goal and any additional expenses, including the platform's fee. At this point, do not consider crowdfunding as a means of profit. A target of $800 that is exceeded is far superior to a target of $5,000 that still needs to be met.

Collect Social Proof for Your Project

Discuss your project with your friends and family; are they willing to invest? If the answer is yes, investors aware of thousands of competing projects will likely want to support you.

Look Into Similar Projects for Ideas and Pointers.

Some crowdfunding platforms do not remove campaigns once they have completed them (whether successful or unsuccessful), so this is an excellent opportunity to research similar projects to your own and see what works and what does not.

Create a Video That Captivates Your Audience and Promotes Your Project

Set aside a budget for your video to ensure that it is interesting and highlights the benefits of your project. Create a video that can be used for future marketing opportunities when planning the content to get the most bang for your buck.

Communicate Effectively and Truthfully With All of Your Supporters and Potential Supporters

Make it a point to communicate your project, what it hopes to achieve, how much money is required to make it a reality, and when you will deliver. Answer all of the questions directed at you. Answer the questions publicly, but you may prefer to respond privately in some cases.

If You're Going to Give Out Prizes, Be Creative

If you decide to use reward crowdfunding, tell your potential backers what's in it for them, and make your rewards as interesting as possible. One option is to provide different rewards for different levels of investment, which can entice a potential backer to increase their investment.

Crowdfunding, no doubt, is becoming popular day by day as a means to raise funds. With UFUND as a platform, you can crowdfund your business and create an effective crowdfunding campaign to raise funds.

Start Smart Investing with UFUND

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